User’s Preference of Android Phone over I Phone

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Dr. S. Subbulakshmi
Bhargavi A

Resumen

This study identifies key reasons contributing to the favoritism towards Android devices.This paper aims to investigate and compare the customer preference of android phone over i-phone.This research paper gathered information from both primary and secondary data sources. The number of respondents taken into consideration for collecting data for this research is 150.The questionnaire method asa survey is used as a tool for collecting the primary data, which was designed based on the study's objectives. Analytical tools used for this study, Percentage analysis&weighted average method.

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